Hotel Partners

TURN YOUR POOL INTO THE WINTER MUST-HAVE

Finnish wood-fired sauna + guided Aufguss ritual + cold contrast: a turnkey wellness experience that elevates your offering, attracts high-value guests, and differentiates your hotel in winter season.

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More than a sauna, a premium wellness experience

SAUWA is not just a mobile sauna, it is a premium turnkey wellness experience, designed to maximize the appeal of unique locations and their outdoor aquatic environments during the winter season. We offer you the opportunity to incorporate a high perceived value service that differentiates your property and attracts a segment of clients seeking unforgettable winter experiences. We handle the entire operation, from logistics and installation in idyllic aquatic environments, to user experience management, ensuring maximum excellence and safety.

SAUWA premium installation in natural environment

Attracting Nordic and Central European wellness tourists

The markets with the highest average spending in alpine environments —United Kingdom, Russia, Switzerland, Austria, Germany, Sweden, Norway, and Finland— integrate sauna into their wellness and post-winter exercise routine. These clients don't settle for simply experiencing heat: they demand authenticity, precise protocols, and a guided ritual culminating in cold contrast.

SAUWA sauna brings the original Finnish experience (inscribed by UNESCO as Intangible Cultural Heritage) to your hotel with wood-fired sauna, Aufguss led by a certified sauna master, and guided cold plunge. The result is not "enduring heat": it's a high-level ancestral cultural ritual that elevates the perceived value of the stay, generates memorable organic content, and aligns your brand with the expectations of the most demanding Nordic guest.

Furthermore, our format is mobile, temporary, and turnkey: installation without construction, complete operation and know-how managed by SAUWA, and a sustainable setup that respects the hotel's aesthetics.

From "generic spa service" to winter season icon: with SAUWA your property offers an exclusive, authentic experience perfectly aligned with the standards travelers expect to find in a high-mountain destination.

Switzerland

Austria

Germany

Sweden

Norway

Finland

United Kingdom

Russia

SAUWA excellence criteria

Not all hotels meet our standards. We carefully evaluate each application to ensure the synergy benefits both parties.

Excellence in environment and aesthetics

We seek hotels that care for design and atmosphere: harmonious spaces, privileged natural environments, and attention to detail to blend with our Nordic ritual.

Logistical viability

Each location is individually evaluated to ensure it meets all logistical and operational requirements according to the quality and comfort standards we want our customers to enjoy.

Commitment to experience

We seek partners who integrate SAUWA as a strategic lever. Operational excellence and aligned co-marketing for a win-win result.

Evaluation request

Does your establishment meet our standards?

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